Please excuse the shamelessly misleading title. They just want to log your brain activity while you play games. It seems perfectly harmless and clearly points to some very scary interesting new technologies on the horizon.
Say them:
Emotiv’s world class team of brain research scientists is famous for their ground breaking discoveries and technology. They are currently research human emotions during multimedia interaction and are seeking volunteers to join them at their Pyrmont harbour side office to partake in this exciting project
Participating in Emotiv’s current experiment involves relaxing on a couch whilst playing a new video game and having electrical profile (EEG) of your brain taken to determine your brains activity during different emotional states and mental tasks
The recordings are taken using a 100% safe and pain free wireless headcap of sensors
Here's the company website. Originally found here.